Punawala started in 2021 after our founders spent a year visiting distribution warehouses across Maharashtra, trying to understand why software built for enterprises never stuck with smaller trading businesses.
A salesperson wrote orders in a notebook. The godown keeper tracked stock in a register. The accountant re-typed everything into Tally at month-end, usually finding a mismatch. Nobody had one number they could all trust on the same day.
Enterprise ERP software solved this for large companies — but came with six-month implementations and pricing that didn't make sense for a business with two branches and twelve staff. So we built Punawala to fit that gap: powerful enough to replace the notebooks, simple enough to set up in an afternoon.
Started after a year of warehouse visits across Kolhapur, Sangli and Pune.
Early customers were hardware and FMCG distributors running one or two branches.
Offline-first mobile app for sales staff working in low-connectivity areas.
Now supporting distributors, retailers and service businesses across Maharashtra.
We're a product and support team based in Kolhapur, working directly with the businesses that use Punawala every day — not routed through a call centre.
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